Your Guide to Smarter Customer Insights

Thought Leadership

A Baby Brand I Love Asked for My Feedback. They Never Got It.

Hard-to-reach audiences usually aren't unwilling. The format you ask them to use decides who you actually hear from.

September 1, 2026

Why Wellness Brands Have to Stay Close to Their Customers

August 21, 2026
Thought Leadership

Research in Real Time: Findings from our 2026 World Cup Study

August 13, 2026
August 13, 2026

Reflections on How to AI UXR: What Research Leaders Have Told Us So Far

July 6, 2026

Going Deeper on How to AI UXR: the Map and the Podcast Series

June 29, 2026

Researchers Are Skeptical. Participants Love It. The Truth About Talking to an AI Moderator

June 18, 2026

AI-Moderated vs. Unmoderated Research: The Participant Take

June 8, 2026

AI Moderation Is a New Research Methodology. Let's Treat It Like One.

March 28, 2026

Strella Everywhere You Work: Introducing Our AI Connector

February 17, 2026

The Buyer’s Guide to AI Customer Research Platforms

Announcements
October 16, 2025

Strella Announces $14M Series A to Transform How Companies Understand Their Customers

Article
April 29, 2025

We analyzed our customers' most common use cases for AI-moderated interviews. Here are the top 7.

Article
April 17, 2025

10 Ways AI Helps Eliminate Bias in Customer Interviews

Article
April 9, 2025

Team is Skeptical About Using AI in Research? Here Are 10 Things to Tell Them

Article
March 25, 2025

How We Ensure Real, High-Quality Participants in AI-Moderated Interviews

Announcements
March 19, 2025

You Asked, We Listened: Strella’s Game-Changing New Synthesis Features!

Thought Leadership
March 5, 2025

You want brutally honest feedback? Ask Strella to moderate for you.

Thought Leadership
February 26, 2025

AI-Moderated Interviews for Speed & Scale: From the Researcher & Participant Perspective

Article
January 30, 2025

6 Key Reasons Users Abandon AI Tools (& What To Do About It)

Article
January 22, 2025

5 Customer Research Tips to Kick Off 2025!

Article
December 11, 2024

What do participants really think of AI-moderated interviews? Turns out, they prefer them!

Article
September 6, 2024

Quantitative vs. Qualitative Research: Striking the Perfect Balance for Customer Insights

Article
September 6, 2024

Ensuring Objectivity in Customer Research: 10 Tips For Crafting Unbiased Interview Guides

Article
September 6, 2024

Tackling Qualitative Data Analysis: 4 Tips for Enhanced Research Efficiency

Article
September 6, 2024

Common Pitfalls of Unmoderated Usability Testing and 6 Game-Changing Tips for Success

Announcements
September 6, 2024

Introducing Strella AI: Human Insights in Hours, Not Weeks

Book a demo