How Daily Harvest used Strella to validate a complete DTC reinvention
Read the Daily Harvest case study
Agency grade research, produced at AI speed
Voice-of-customer insight, powered by Strella's AI-native research technology, shaped and delivered by expert strategists, at a fraction of traditional agency costs
Let our team handle research and deliverables
AI-native research platform
AI-moderated interviews, real-time transcription, theme synthesis, and highlight reels. Replaces the manual parts of traditional research without sacrificing depth.
Top-notch advisory services
A senior team of former insights and strategy experts manages scoping, research, synthesis, and delivers executive readouts. Hypothesis-driven and decision-oriented.
Expert research delivered
Data is compiled into a polished deliverable and searchable repository so you and your team can revisit interviews and insights long after the readout for continuous use and learning.
Customer Spotlight
How our customers are transforming
their businesses with Strella.
![[solidcore]](https://cdn.prod.website-files.com/66d9ac37e276b11648312b1f/6a95c3dbbe5f7526bc381fb6_6a95c396432338904ce443d8_solidcore-logo-spotlight-black.svg){kind=logo}
How [solidcore] uses Strella for Always-On Client Understanding
Read the full [solidcore] case study
How Hatch Gained Rich Qualitative Insights at the Speed of a Product Launch
Read the full Hatch case study
What can Strella Advisory unlock for your team?
Commercial Due Diligence
Validate your investment thesis before committing. Pre-LOI voice of the customer — 30+ expert interviews, in 10 days. For mid-market PE deal teams without in-house researchers.
Customer & Market Research
Market and customer research for brands making high-stakes decisions. Full-service engagements from scoping through executive readout — for consumer and B2B companies.
Market Entry & Expansion
Understand a new segment, geography, or buyer before you build. Outside-in insight that shapes strategy before spend.
Strategic Decision Support
When a board presentation, IC memo, or market assessment requires data you don't have time to gather yourself.
Customer success
Hear it from the voice of our customers
Flexible enough to meet any team's customer research needs, and drive real & measurable impact
"We were blown away by how much benefit we saw from using Strella. It enables us to run tests more efficiently & frequently - it’s as if we’ve added a member to our team focused solely on UX."
“I was amazed by the speed to insights, how seamless it is to build discussion guides, and the AI moderator's ability to ask thoughtful follow up questions based on responses!”
"Not only has Strella allowed us to take on more research, it’s changed how our team shows up for our stakeholders by helping us deliver insights faster and at a scale we couldn’t before."
"Strella gave our team a rapid path to actionable insights, compressing weeks of internal analysis into just a few days. The platform helped our team move quickly on critical business decisions, and we’re looking forward to tapping into their capabilities for future digital product and UX innovation."
“Strella gave us a way to have real, open-ended conversations with our clients at scale. What might take weeks through traditional research, we can turn around in days, with enough volume to feel confident in what we're hearing.”
“The fact that we were able to have a new data set every week deepened our understanding of an entirely new growth audience and directly informed the messaging concepts we developed.”
"Before Strella, studies took weeks. Now we get insights in a day — sometimes in just a few hours. And because participants open up more with the AI moderator, the feedback is deeper and more honest. Research is now faster, richer, and easier to access across our team."
"Using Strella has significantly accelerated our research timeline! Without Strella it has taken our team a month to schedule and complete 6 interviews. With Strella we were able to run 15 interviews in less than 48 hours!"
"Strella has enabled me to increase my research output, and the quality of insights have been accurate and actionable."
Agency Rigor, DIY Cost, AI Speed
Traditional Agency or Consulting Firm
DIY Survey / Panel
Time to Insights
Days (10-day engagement)
Weeks to months
Weeks
Interview volume
30+ per study
5-15 calls
N/A
Consistent, unbiased moderation
Yes — AI removes variability
No — varies by interviewer
N/A
Qualitative + quantitative
Yes — themes, sentiment, quant in one study
Qualitative only
Quant only
Executive-ready deliverable
Yes — former consultants prepare executive ready decks
Yes, at 5-10x the cost
No
Ongoing data access
Yes — persistent repository
No
Limited
Cost
Franction of consulting firm rates
$$$$
$ (but shallow)
Customer-obsessed companies already run their research with Strella
